Acquire Quality Targeted Leads with Effective Search Engine Marketing Tactics

The digital era is constantly changing: in this increasingly competitive digital world, search engine marketing has become one of the efficient ways to connect your brand with high-converting customers. We, as a local search marketing company, provide SEM services that drive traffic, leads, and revenues for your business. Get all-in-one search engine marketing solutions that include pay-per-click (PPC) advertisement and local search engine optimization (SEO). Notably, SEM is a marketing tactic that generates growth for businesses and drives qualified leads and sales to your company. Through SEM advertisement, we can take advantage of our customer’s behaviors and position your ads to the customers when they look for your brand offerings and are ready to purchase your service.

Search engine marketing is a pay-per-click (PPC) advertisement strategy that companies use to increase their visibility in search engine results. That is why our SEM specialists bid on keywords to optimize your ad performance, boost the quality score, and bring more traffic, leads and conversions to your website pages.

Search Engine Marketing A Way to Highlight Your Brand

SEM is a most efficient and targeted form of digital advertisement that puts your brand in front of people who are already interested in your products or searching for your brand on Google, Bing, Yahoo, or other search engines. Moreover, Google search ads can enhance a company’s brand awareness to a significant level. Even if your ad doesn’t get clicked, your brand name can still appear at the top of the search engine representing your identity and making people familiar with your brand.

Increase Your Search Visibility with Search Engine Marketing Solutions

Search engine marketing increases a company’s visibility in search engine result pages SERPs. That is why we have hired a team of experts specialized in providing value-added digital marketing solutions. Apart from our other services, we provide customized SEM services which include SEO and SEM services that help grow your brand and boost your revenues as we are one of the best SEM agencies.

Many business owners wonder which digital marketing services to invest in search engine optimization or search engine marketing. Notably, SEO and SEM services work best together to achieve your desired results. We recommend our clients to stick with both organic and paid marketing to see campaign growth. Get in touch to learn more about our SEM services.

A Systematic Search Engine Marketing Approach to Brings Your Customers to You

Search engines use algorithms to rank the SEM ads and determine their search relevancy. That is why we perform search engine marketing by creating the right marketing strategies, bidding on high-value keywords, and improving search advertising tactics.

Keyword Research and Analysis

Our SEM specialists use advanced keyword research tools to identify high-performing search terms. We find low-cost, high profitable keywords that your customers regularly use to find your website. Furthermore, our paid search agency categorized your keywords based on value, search intent, and volume. We eliminate negative keywords that are not effective for your search advertising budget, set a budget and manage pay-per-click (PPC) keywords bids.

Ads Creation and Development of Landing Page

Once our SEM specialists have identified target keywords, we craft text-based ads to display in SERPs and link them to the relevant landing pages. Being a local search marketing company, our goal is to capture your target audience’s initial search intent and convert them into a customer.

Account Setup and Code Tracking

Indeed, it is one of the crucial steps in understanding the effectiveness of your SEM strategy. At Intersoft, we, as a reliable search marketing company, set up an account for paid advertisement, track reports to see if the search engine supports conversion tracking. Moreover, we double-check the code and make sure that the code is properly installed on your website’s landing pages.

Search Engine Marketing Campaign’s Launch and Monitoring

After our Search engine marketing consultants optimize paid search marketing ads, design landing pages, install code in your landing pages, they launch your PPC search engine marketing campaign. We, as an SEM agency, manage your campaigns settings, and determine how your ads will run. Once we launch the campaign, we closely monitor your ad performance.

Analysis and Evaluation

The best way to measure your ad performance is through benchmarking campaign results against your paid search campaign. At Intersoft, we track and evaluate your key performance indicator (KPI’s). We analyze your website’s quality score, search impression, click-through rate (CTR), and cost per conversion.

Search Engine Marketing Services to Supercharge Your Ad Campaign

Being one of the best SEM agencies, we have been helping hundreds of clients from different industries and enhance their brand awareness.

Google and Facebook Ads

We, at Intersoft, define the right campaign objective, narrow it down to the right audience, conduct in-depth keyword research, and execute high-performing SEM campaigns. Moreover, our SEM specialists perform a result-oriented Facebook marketing strategy and focus on detailed targeting and reach the right audience.

Video Ads

Video ads are booming the digital industry: with the audience growing every passing minute. We, as a search engine marketing solution, drive your brand awareness and boost your brand engagement. In short, we convert a user into a customer through our paid video ads marketing.

PPC Audits

Being one of the best SEM agencies, we conduct an in-depth analysis of the current and past PPC ad campaigns to target better.

SEO Services

Our search engine marketing agency can help you target the right keywords. Furthermore, we write relevant content, optimize your page structure, and set up Google Analytics.

Content Marketing Services

Content is the core of your search engine marketing. Intersoft is a full-service digital marketing company providing optimized content writing services to clients according to their needs.

Local Search Engine Optimization Services

Do you want to target the audience of a specific locality? Try our local search engine optimization services: from Google My Business to conversion tracking, we, at Intersoft, do it all.

Our Process Flow

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